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The service suggests songs based on your tastes. What's more, PlayStation 4 owners can listen to Music Unlimited while playing video games.
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Sony's Music Unlimited offers instant access to more than 25 million commercial-free songs on demand - not unlike what Video Unlimited does for video and TV shows.Īlong with streaming high-quality music (better, that is, than most other services), you can sync your personal music library to the cloud and enjoy it on PCs, mobile devices and PlayStation 3, 4 and Vita, or listen offline (with premium service). “They saw Songza as more of a lifestyle enhancement - ‘these playlists really enhance your life, they make you work out better or they enhance your party or make your day.'” Although Google reps wouldn’t comment, the search giant could integrate Songza with its YouTube subscription service, rumored for nearly a year and tentatively planned for launch in the next few months.MUSIC UNLIMITED ( $4.99 to $9.99/month) “They saw music not just as ‘we’re going to give you a bunch of songs,'” says Robin Bechtel, who specialized in digital music at several major record labels and now advises technology startups. Using Songza, music fans can click on icons with titles like “Waking Up with Energy” and “Foot-stompin’ Americana” to find playlists chosen by a staff of DJs, magazine writers and other experts. It’s about discovery - people need to be guided, and if it’s managed the right way, is going to build trust.”
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“Serving more targeted content that’s curated and customized is better for the user. If the streaming and subscription catches on quickly, a la Netflix, we’ll potentially be in really good shape,” says Tom Corson, president of the RCA Music Group.
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“The download market is drying up, and it’s drying up more quickly. That’s an increase of nearly 29 percent, according to the Recording Industry Association of America, and it made up 21 percent of overall record-industry revenues. Although track download sales are down 13 percent so far this year, and albums are down 15 percent, according to Nielsen Soundscan, streaming provided $220 million in revenue in 2013. Over the last two years, the record business has been slowly shifting from selling downloads to emphasizing streaming-music subscriptions from Spotify, Rdio and others - as well as Google-owned YouTube, which provides revenue from video ads.
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Risky Business: Every Tom Cruise Film, Ranked - UpdatedĪdds Alex Luke, a former iTunes and EMI executive who is now a venture capitalist: “Just like Apple, Google is making sure it’s active in every lane as the music business finds itself.” “Everyone’s looking for an edge, and there’s no other apparent edge.” “I don’t believe there’s any other reason for them to buy Songza,” says Bobby Owsinski, a veteran producer for the Who, Neil Young and others who blogs about the music business. Songza’s 5.5 million user base may not be huge, but it’s an affordable way for Google to help users figure out what to listen to, and Songza has been fine-tuning its playlist recommendations longer than nearly any other company. Google Play’s multifaceted digital-music service has yet to credibly compete against Spotify for streaming, iTunes for download sales or Pandora for Internet radio - although Google reps insist it’s growing rapidly. The State of Streaming Music: Ranking Six Different Services When Beats Music launched its streaming service earlier this year, founder Jimmy Iovine said: “The song that comes next is as important as the song that’s playing right now.” Four months later, Apple bought Beats Electronics for $3 billion, leaving rivals in the crowded streaming market - including Google - scrambling to catch up. Google’s $39 million purchase of Songza, a 3-year-old company specializing in custom playlists, signals the latest big thing in digital music: curation.